You dont need more traffic…less is more May 3, 2009
Posted by Robert Puddy in : Business , 18 commentsUntil you get over the “I need more traffic” and get into the I need to optimise my system you will never get this.
Sending traffic to a site that doesn’t convert is the real problem, doesn’t matter how much traffic you send to a badly converting site it will never be enough.
Most people put up a site with no idea how to monetise it properly and then spend the next 50 years complaining they don’t have enough traffic.
Paying for traffic to do test runs is not that expensive, and in the long run much more cost efficient. If you cant afford to spend $100 on a test run of traffic to get your metrics then you shouldn’t really be in IM
Most people already have traffic they just don’t use it effectively, that’s the main problem.
Once you have some traffic, you should be spending time and money on perfecting your system not on more traffic, once you have that nailed down spending $1000 on traffic knowing your going to make $3000 isn’t a difficult choice.
Having a clear objective of what your webpage is there to achieve, and a clear systemised process to monetise it is the key to success in sales (online or off)
Running traffic through a site to test your process is as easy as buying the traffic, either through PPC or other form of paid advertising. While you may not make a profit right away, you will be able to test and tweak using that traffic.
Once you hit the optimum conversion then you can just do more of the same. The problem is when someone asks how can I drive more traffic they really mean how can I get more traffic without paying for it.
And the scary thing is, you only have to do this a couple of times to have a traffic base to use on any new site… your lists… they can be used in small test runs to see how your site performs.
I use my time to find ways to squeeze another 1% conversion rate out of my existing traffic, and my credit card to increase the traffic when I achieve that.
Let me ask a question…
If you know that for every $1 you spend on advertising you make $3 in sales, are you going to worry about generating free traffic or are you going to spend more $ and get it instantly?
And here is another problem I see…
Folks want to make profit from the initial sales page or they see it as a failure, I actually don’t mind making a loss on the initial sale to get them into the sales funnel.
Look at Godaddy they spend millions of dollars advertising a service that loses money on the front end, they make a loss on every domain name registered yet they pay for advertising at the super bowl to lose that money.
Why is that?
Its because they know once they have customers in the funnel they can make huge amounts selling them other services.
Traffic generation is only restricted by one thing, your ability to pay, or your credit limit
I want to meet the people who can help me April 20, 2009
Posted by Robert Puddy in : My Itinerary, Business , 10 commentsIts Monday.. Sunday went by in a blur and I’m not sure where most of today went either. So who and what do we have in store for you in Bristol
=> I want to meet the people who can help me
We have me of course:)
Donna Fox the persuasion queen, who is going to give you the skills to communicate and persuade your prospects and visitors into buying your products.
Soren Jordansen, who is going to give you the all important process that he and I have perfected over the years (it never misses)
Amit Mehta the lead instructor for PPC classroom
Amit has been responsible for over 3 million in sales and it only takes a couple of hours a day to implement
Jennie Armato Head Coach & Trainer Web Business Academy… This is my secret weapon… Jenny is going to Teach this old dog some new tricks. All this web 2.0 social networking stuff is a mystery, its easy to let it eat up your time. Jenny will show you and me how to turn it into a traffic generation power house.
And not to forget our two special guests Simon Hodgkinson and Tahir Shah, two Brits who absolutely love my vision of empowering more Brits to be successful online. So we can have a shift in revenue, be real nice for the US marketers to send more dollars to the UK 
Plus of course 80 UK and European marketers here in your own back yard to JV with and help each other grow.
=> I want to meet the people who can help me
There are just 20 places left for this event and only 5 Vip Dinner and mastermind seats left, this is important because on Friday I have to give the hotel the final minimum number, after that the price of a ticket will rise to its full price $497..
4 days to get the early bird price of $197, and I reckon less than 24 hours to guarantee a seat at the VIP dinner and mastermind session
Oh yes the who your not going to meet…
You are not going to meet negative people who don’t understand what your trying to achieve. Its so empowering to speak to a whole hotel full of people who know what an autoresponder is
See you in Bristol
Robert, Donna & Soren
PS: You can spend years waking up at dawn, surfing the Web with crusty eyes — figuring out what works and what doesn’t. But doesn’t it make a lot more sense to skip the learning curve.
=> I want to meet the people who can help me
mastermind+groups+internet+marketing+seminars
